You love your home and can't think why others won't long for it at first sight.  They just might if you stay away from the following traps. 

You lack the Marketing paraphernalia and the technology that makes it ever so simple.

These days it is tough for an agent to simply post your listing with the local multiple listing service (MLS), hold a halfhearted open house, and wait for another agent to bring forth a buyer.  If things were this easy, homebuyers/sellers wouldn't really need an agent, but the Internet has changed the rules of the game:

• More than 1/3rd of all homebuyers use the Internet for house hunting.
• 90% of all buyers with incomes of over $100,000 begin their search for a new home on the Internet.

The best real estate agents are computer-savvy and take advantage of email and Internet marketing. They feature your listings, virtual tours, and send you reports tracking the progress of each listing.

Aggressive selling tactics may scare the buyer away.

Buying a home is a big investment and a decision that requires a lot of thinking, discussing, and sleeping over. Try not to sound too pushy in your conversations with the buyer. Expect and be prepared for questions, and provide friendly suggestions.

Over-decorating the home to conform to your taste.

The prospective buyer would like to imagine the home according to their tastes, colors and setting.

• Keep the decoration and additional arrangements to a minimum.
• Allow the buyer to see as much of the home without your personal belongings and interior decoration as possible.
• It may be a good idea not to be present when the buyer is coming to see the home. This will allow the buyer to look around the house. They may hesitate to do so if you are present.

These tips can be very useful during the selling process. We'd love the opportunity to prove to you our time-tested skills and our unfailing service.  Please call us if you have any questions or concerns, or email us at info@graniteequityinc.com